{"id":18639,"date":"2015-03-03T10:03:42","date_gmt":"2015-03-03T10:03:42","guid":{"rendered":"https:\/\/viconsortium.com\/?p=18639"},"modified":"2015-03-03T11:44:43","modified_gmt":"2015-03-03T11:44:43","slug":"mapp-heads-to-new-york-with-tourism","status":"publish","type":"post","link":"http:\/\/wp.viconsortium.com\/?p=18639","title":{"rendered":"Mapp Heads To New York With Tourism"},"content":{"rendered":"

Governor Mapp left the territory on Monday for a trip to New York City, where he will participate in a media promotion tour with officials of the Virgin Islands Department of Tourism (DOT), and will appear in several television and radio interviews.<\/p>\n

Government House did not give details about the governor’s trip in relation to the television and radio stations where he will speak, nor was it made known what subjects will be highlighted as part of the promotion.<\/p>\n

However, the governor is expected to speak highly of the territory and help advance DOT’s mission\u00a0to promote the Virgin Islands as a tourist destination\u00a0to national and international audiences.<\/p>\n

Tourism Commissioner-designee, Beverly Nicholson-Doty, was recently approved<\/a><\/span> by the Senate’s Rules and Judiciary Committee, chaired by Senator Kenneth Gittens. If confirmed by the full body, she will serve as commissioner of the department she lead during the John P. de Jongh administration.<\/p>\n

At the hearing, Nicholson-Doty spoke about the territory\u2019s tourism product in prepared testimony.<\/p>\n

\u201cTourism continues to be a primary economic driver for our territory and will be for the foreseeable future,\u201d she said, adding,\u00a0\u201cAs an established destination in the region, facing a changing competitive landscape and increasingly demanding consumers, we must seek to change the barometer of success.\u201d<\/p>\n

During his first State of the Territory address on Jan. 27, Mapp\u00a0lauded Nicholson-Doty<\/a><\/span>, calling her efforts with the tourism department a \u201cfine job.\u201d<\/p>\n

\u201cLet me publicly thank Commissioner of Tourism designee, Beverly Nicholson-Doty, for agreeing to remain on board and continuing the fine job she has been doing in the tourism industry for our territory,\u201d the governor said.<\/p>\n

Mapp pointed out that\u00a0he has had several work sessions with Nicholson-Doty to discuss the restructuring of the department,\u00a0additional training, and re-positioning of some department staff.<\/p>\n

\u201cTo working with our partners in the cruise industry, with emphasis on improving the visitor experience, transportation, both on land and sea, and increasing ship calls to St. Croix,\u201d he said.<\/p>\n

Mapp added that Nicholson-Doty would lead his administration\u2019s efforts to increase land-based visits to the territory, and embark on initiatives to further cultivate sports, events, and heritage tourism on a grander scale.<\/p>\n

The governor said this would be facilitated by improving the experiences tourists have while visiting the territory, and pointed out it was important to increase hotel development on St. Croix and St. Thomas, as the territory\u2019s tourism product continues to grow.<\/p>\n

\u201cNearly 20 percent of our workforce is employed in the tourism industry,\u201d Mapp said. \u201cOur challenge is to maintain our competitive edge in the market. To do this, we must greatly improve the visitor experience.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"

Governor Mapp left the territory on Monday for a trip to New York City, where he will participate in a media promotion tour with officials of the Virgin Islands Department of Tourism (DOT), and will appear in several television and radio interviews.<\/p>\n","protected":false},"author":1,"featured_media":18643,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[854,191,147],"tags":[1286,755],"yoast_head":"\nMapp Heads To New York With Tourism - V.I. 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